Samsung POWERstick Display
Further to our existing works on the new Samsung space in Harrods we have continued to develop displays and fixtures. As this space utilises a different approach to Samsung's retail spaces, and due to the ever expanding/changing line of products, there will always be an element of development and change to the product displays. At the time of opening the main space, the "POWERstick Jet" was not on the market nor was there a prototype available to us in the UK to develop a point of sale. Therefore we built a frame into the space with vertical hanging strips so we could develop the display elements and retrofit as shown in the photos below.